Aprilia global sales performance in the 2019 is outstanding projecting the year back at the 2012 level, following four raising years. Indeed, in the first nine months of the year, sales have been 65.041, up 8.3%. Indian region is the largest, with 36% of global sales followed by Europe with 27%.
Piaggio improved global motorcycles sales in the 2019 by over 6% with a final projection of 330.000 units (not including commercial vehicles and referring just on Piaggio and Vespa sales). Indeed, in the first nine months of the year global registrations have been 262.283 (+6.8%). North America, ASEAN and Europe have been all positive.
Benelli Motorcycles in the 2019 hit the new all time record in global sales and after having overtaken Ducati is now challenging Triumph position in the motorcycles ranking. Indeed, in the first nine months of the year global sales have been 50.037, up 8.7%. The 26.8% fall reported in Latam countries have been more than balance by a +27.8% in West Europe.
Gogoro is boosting sales introducing new models and launching advanced projects, like the launched in the first GoShare launched in the city of Taoyuan (Taiwan). Full year 2019 sales will be near sixth time higher than in the 2017, with sales not far from the 0.2 million units.
Triumph Motorcycles is projected to end the 2019 at 67.000 global sales, which would be the new all time record, the 6th in a row. year to date September global sales have been 55.192, up 3.5%. Sales are booming in North Asia, North America and Europe while are falling down in India and in the ASEAN region.
Harley-Davidson global sales in the 2019 are projected at the lowest performance in this decade. Indeed in the first nine months of the year, sales have been 179.848, down 5.5% from the correspondent period last year. Sales are declining in North America, Europe and Indian area, while are booming in the ASEAN.
Kymco Motorcycles global sales performance slowed down in the first nine months of the 2019 following a series of 3 consecutive all-time record. Difficulties in the domestic market have penalized the performance, which is quite positive in the rest of the World, from Latam, to ASEAN and Europe.
SYM motorcycles boosted global sales during the first nine months of the 2019 with a record of 372.000 units, up over 2% from the correspondent period last year. Sales are driven up by European operations, while sales in the domestic Taiwanese market are steady.
TVS Motor global sales in the first nine months of the 2019 has been penalized by the domestic market fall and were negative by 7% at 2.2 million units. International business is growing with double-digit increase in Latin America and in the ASEAN regions.
Royal Enfield has lost 20.2% of sales in the first nine months of the 2019 following a score of 6 consecutive all time record. Sales are fast growing in all regions, but in India, which dragged down the global performance. In Europe sales are booming in all countries and UK become the second market worldwide.
Hero Motors reported in first nine months of the 2019 the first double-digit lost since 2011 divorce with Honda, hit not only by the lost in the domestic market, but even by sharply negative scores in export markets, like Ecuador, Sri Lanka and Argentina. The World’s second largest motorcycles company is facing the first difficulties after a long growth reported in the last years.
Bajaj Auto is struggling in the 2019, hit by the decline of the domestic market. Indeed in the first nine months of the year global sales have been 2.8 million, down 2.7%. Sales are declining in Latin America as well, while in the CIS markets, where the brand entered last year, the trend is outstanding.
Ducati Motor Holding will probably end the 2019 with the new all time sales record taking marginal benefit from the growth of the domestic European market, while improving in South America after years of difficulties and in China. Indeed, in the first nine months of the year global sales were 46.010, up a little 1.2%.
BMW Motorrad growth accelerated in the 2019 following 8 years of continuous success. In the first nine months of this year sales boosted 14% projecting an impressive record of near 180.000 units, in line with the Management target to assault the 200k units by 2020. BMW is growing in all region, but the Indian success shines overall.
Zero Motorcycles Incorporated is an American manufacturer of electric motorcycles. Founded in 2006 in a Santa Cruz, California garage by a former NASA engineer, Neal Saiki, it has been developed fast and actually distributes in over 30 countries, while US sales are sharply predominant.
Niu is a recently born brand with the mission to invent a new style for urban mobility. The company, Jiangsu Niu Electric Technology Co. is based in Wujin, Changzhou, China since the fall of the 2014 and is projected to achieve the milestone of 1 million e-scooter sold (from business start) by the end of 2019. Probably is – as self-defined – the global leader in the segment.
Italika, the fascinating Mexican motorcycles company, inaugurated the sixth plant during a ceremony in mid March. The new Lerma plant covers 10.000 square meters and will contribute to increase annual capacity at near 750.000. Italika just ended the 2018 with a new record sales, achieving the milestone of 0.6 million sales in a single year.
Zanella is an Argentine brand leader in the motorcycles production and sales in South America, established 70 years ago and icon of Argentinian industry, employing near 1.000 people and selling just over 100 K per year. In The 2018, while celebrating the 70th anniversary, they have lost the leadership in the home market.