Brazil 2023. Motorcycle Market Kept Momentum In The First Quarter

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Mottu Sport 110
Mottu Sport 110

Brazilian Motorcycles Market is skyrocketing. During the first quarter 2024 new motorcycles sales have been 412.414 (+16.1%) a huge increase after the +21.3% scored last year. Honda, Yamaha and Mottu on the podium.

 

Brazilian Motorcycles Industry Trend and Perspectives

Following the already outstanding last years pathway, with the domestic market boomed from below 1 million in 2018 to 1.57 million in 2023, reaching the seventh place in the world, it seems the demand for new two-wheelers is still strong and we are going to assist at a new record this year.

Indeed, during the first quarter 2024 new motorcycles sales have been 412.414 (+16.1%) a huge increase after the +21.3% scored last year.

While motorcycle segment is growing at 10.2% pace, the scooter segment accelerates and is up 28.7% this year, so far.

Still very small, but even the electric segment is contributing with sales up 7.2%.

Looking at top manufacturer’s performance, Honda is still on top with sales up 17.3% selling near 0.3 million vehicles

In second place Yamaha is growing as well (+5.2%) while the local manufacturer Mottu is in third place with sales up 11.5% and a narrow gap over the closer follower, the Chinese Shineray (+80.4%).